Insurance Apps – The OK, The Good, and The Best
In 2016 the number of people accessing the internet using a mobile device such as a smart phone or tablet surpassed those using a PC or laptop. That number will continue to climb since millennials tend to rely on their mobile devices for connection, shopping, information, and service needs. This raises the question as to how well insurance companies will respond by providing a meaningful app experience for millennials and clients in other age groups.